Darr @ The Mall Movie Review

By Goher Iqbal Punn, Film Critic & Entertainment Analyst, Showbiz Bites

darr @ the mall-showbizbitesProducer: Multiscreen Media Motion Pictures and Contiloe Entertainment

Director: Pawan Kripilani

Cast: Jimmy Shergill and Nushrat Bharucha

Music: Shankar-Ehsan-Loy

Rating: [rating=1]

Horror movies is not a new concept in Hindi film industry, we have grown up watching the horror flicks on Hindi celluloid. There were times in the 70s, 80s, 90s and even the initial years of 2000 when the masked people used to scare the viewers on screen. Then the time changed, but why the director of Darr @ The Mall brought in the same concept in this technologically advanced era where the whole concept of horror movies now has changed altogether? Weird!

The film does have scary moments without any doubts and they work big time for sure, but they are few. The whole product is what lacks in interest and scary levels. The story is not novel at all and the scripting looks poor. There are many holes in screenplay. The writers must have joined the heads to create something alluring to grab the attention and interest level of the viewers. Admit, the film catches the attention of the viewers and intact the interest quotient at some places. But some places are not enough to raise the movie’s bar.

Well, Darr @ The Mall tells the story of a voluntarily resigned army officer (Jimmy Shergill), who joins the Amity Mall as a security supervisor. Mall owner turns very surprised about his joining in the Mall whereas there are reports of series of killing at the venue and that the mall is haunted. Anyway, post the joining the Mall, a co-worker is killed in an utter mysterious manner. Now the management of the mall decides to go for a grand re-opening of the mall so that when the earnings start happening, they can then sell it off for forever. But on the night of the re-opening, the management of the mall begins getting killed one by one. Now the security supervisor takes the initiative to save the remaining personnel.

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As mentioned in earlier lines that the story is not novel, but yes, raises the interest level at some places. The screenplay carries many flaws. Direction is just about okay. Music is pretty ordinary. Editing seems lengthy.

darr @ the mall-showbizbites-01

Jimmy Shergill enacts the character with real gusto and appeals. Nushrat Bharucha is fine. Rests of the characters are pretty average.

Final Verdict:

On the whole, Darr @ The Mall is an ordinary film that tries to scare you, but fails.

Also read Aishwarya Rai’s comeback vehicle is opposite Mahesh Babu, Kareena Kapoor brand ambassador of Magnum Ice Cream, Highway box office prediction and Mallika Sherawat’s heavy dose of skin show (pictures).

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About Goher Iqbal Punn

Goher Iqbal Punn is a famed Hindi Film Critic, Hindi Music Reviewer, Entertainment Columnist and Bollywood Analyst. His creative and analytical writings are well-received and liked. Mr. Punn is a film trade expert as well and his Box Office Reports are always loved to read and appreciated. His other expertise includes analyzing the small screen of India (Indian television soaps & its celebrities). He has worked with the media giants like BBC (London), Screen (Indian Express, Delhi/Mumbai), Bollywood Hungama (Mumbai), Indiainfo (Mumbai/Bangalore) Daily Times (Lahore) and The Post (Lahore) respectively. In addition to these big wheels of the media industry, Mr. Punn has also been associated with plenty of other coveted online entertainment publications such as Nowrunning (New York), Galmsham (Mumbai), Radio Sargam (Leeds), One India (Bangalore/Mumbai), Bollygraph (Katmandu), Sulekha (Aston), Planet Bollywood (New York) and to name a few. Goher also shares a good rapport with Bollywood and Indian television fraternities. He is often approached for his expert views on Hindi cinema and its celebrities. Media tycoons like The Times (Sunday Times, London), The Christian Science Monitor (Boston), Newsweek of USA and to name a few have interviewed him. Goher also helps the students researching on Bollywood, the most notable being the one he did with a student of Spanish University. Mr. Punn is the most experienced writer with more than 20 years of journalistic experience to his credit. He is contactable at goher.iqbal.punn@showbizbites.com & goher.punn@gmail.com Read Goher Iqbal Punn’s write-ups for Showbiz Bites by visiting this link http://www.showbizbites.com/author/goheriqbalpunn/